Services

Ecommerce Solutions

PrestaShop

PrestaShop is a powerful, open-source eCommerce platform that enables businesses to create and manage online stores with ease. Launched in 2007, PrestaShop has grown into one of the most popular eCommerce solutions, serving thousands of merchants worldwide. Known for its flexibility and user-friendly interface, it allows store owners to customize their websites according to their brand needs without requiring extensive coding knowledge.

Built using PHP and MySQL, PrestaShop offers a feature-rich environment with over 600 built-in functionalities, including inventory management, product listing, secure payment gateways, SEO optimization, and customer relationship tools. Additionally, its modular architecture allows users to enhance their store’s capabilities with thousands of plugins and themes available in the PrestaShop Marketplace.

One of PrestaShop’s major advantages is its cost-effectiveness, as the core software is free to use. This makes it an excellent choice for startups and small businesses looking to establish an online presence without incurring high development costs. Whether you’re selling physical products, digital downloads, or services, PrestaShop provides a scalable and customizable solution to meet diverse business needs.

With a strong global community and continuous updates, PrestaShop remains a reliable choice for merchants aiming to create high-performing, visually appealing, and fully functional online stores.

Let's Get Started

Talk to a Specialist

Please fill in your contact details below, and a member of our team will reach out to you shortly.

What is PrestaShop?

PrestaShop is an open-source eCommerce platform that allows businesses to create and manage online stores with ease. Founded in 2007, it has grown to power over 300,000 stores worldwide. Written in PHP and using the MySQL database system, PrestaShop offers a vast array of features, themes, and modules to cater to businesses of all sizes.

PrestaShop

Features of PrestaShop

PrestaShop comes packed with an extensive range of features that make it one of the best eCommerce solutions available. Some of the standout features include:

Customization and Themes

PrestaShop offers thousands of themes, both free and premium, to help businesses create unique and visually appealing online stores. The customizable nature of these themes allows users to modify colors, fonts, layouts, and more without needing advanced coding knowledge.

Modules and Extensions

With over 3,000 modules available in the PrestaShop Addons Marketplace, users can enhance their store's functionality by integrating features such as payment gateways, SEO tools, marketing automation, and customer support chatbots.

Multi-Store Management

PrestaShop enables businesses to manage multiple stores from a single dashboard. This is particularly beneficial for companies that operate in different regions or offer multiple brands under one umbrella.

SEO and Marketing Tools

PrestaShop is built with SEO in mind. It offers features such as customizable URLs, meta tags, sitemaps, and Google Rich Snippets to improve search engine rankings. Additionally, built-in marketing tools like discount coupons, loyalty programs, and email marketing integrations help boost customer engagement and conversions.

Mobile-Friendly and Responsive

With a growing number of shoppers using mobile devices, PrestaShop ensures that online stores are fully responsive and mobile-friendly. This guarantees an optimized user experience across different devices.

Secure Payment Options

Security is a top priority for any eCommerce store. PrestaShop supports multiple payment gateways, including PayPal, Stripe, and bank transfers, ensuring safe transactions for customers. It also complies with GDPR regulations and provides SSL encryption for data protection.

Inventory and Order Management

PrestaShop simplifies inventory management with features like automated stock updates, order tracking, and supplier management. These tools help store owners maintain efficient operations and provide a seamless shopping experience.

Advantages of Using PrestaShop

PrestaShop offers numerous advantages that make it a preferred choice for eCommerce businesses.
Here are some of the key benefits:

Free and Open Source

PrestaShop is free to download and use, making it an affordable option for startups and small businesses.

Scalability

Whether you have a small store or a large enterprise, PrestaShop can handle business growth effectively.

Large Community Support

With a community of developers, designers, and merchants, PrestaShop provides extensive support and resources for troubleshooting and improvements.

User-Friendly Interface

The admin panel is easy to navigate, allowing users to manage products, orders, and customers efficiently.

Multi-Language and Multi-Currency Support

PrestaShop supports over 75 languages and multiple currencies, making it ideal for global businesses.

How to Install PrestaShop

Installing PrestaShop is a straightforward process. Follow these steps to set up your store:

Download PrestaShop

Visit the official website (www.prestashop.com) and download the latest version.

Choose a Hosting Provider

Select a hosting service that supports PHP and MySQL. Popular choices include SiteGround, Bluehost, and Hostinger.

Upload PrestaShop Files

Use FTP software like FileZilla to upload the PrestaShop files to your server.

Create a Database

Log into your hosting control panel and create a MySQL database for PrestaShop.

Run the Installer

Access your domain in a web browser and follow the on-screen instructions to complete the installation.

Configure Your Store

Customize your store settings, including themes, payment methods, and shipping options.

Customizing Your PrestaShop Store

Once installed, customizing your PrestaShop store is essential to align it
with your brand identity and customer expectations.

Choosing a Theme

  • Browse the PrestaShop Addons Marketplace for professional themes.
  • Install and activate a theme that matches your business niche.
  • Customize the theme’s color scheme, fonts, and layout using the theme editor.

Adding Products

  • Go to the admin panel and navigate to “Catalog” > “Products.”
  • Click “Add New Product” and fill in product details such as name, description, price, and images.
  • Set up categories, stock levels, and shipping options.

Configuring Payment and Shipping Methods

  • Enable popular payment gateways like PayPal and Stripe.
  • Set up tax rules based on your business location.
  • Define shipping zones and delivery rates for different regions.

SEO Best Practices for PrestaShop

To attract more organic traffic, implement these SEO strategies:

  • Optimize URLs: Use clean, keyword-rich URLs for product and category pages.
  • Meta Tags and Descriptions: Write compelling meta titles and descriptions with relevant keywords.
  • Image Optimization: Compress and add alt text to product images.
  • Internal Linking: Link related products and categories to improve navigation and SEO.
  • Sitemap Submission: Submit an XML sitemap to Google Search Console for better indexing.
PrestaShop

Security Measures for PrestaShop

Protecting your online store and customer data is crucial.
Implement these security measures:

Use SSL Certificates

Ensure secure transactions with HTTPS encryption.

Regular Updates

Keep PrestaShop and its modules updated to prevent vulnerabilities.

Strong Passwords

Enforce complex passwords for admin and user accounts.

Backup Your Store

Regularly back up your data to recover from potential cyber threats.

Why Choose True Value Infosoft for
PrestaShop Development?

At True Value Infosoft, we excel in custom PrestaShop development, creating scalable,
feature-rich eCommerce stores that enhance user experience and boost conversions.

Expert PrestaShop Developers

Expert PrestaShop Developers

Our skilled developers have years of experience in PrestaShop customization, theme development, module integration, and performance optimization.

Custom eCommerce Solutions

Custom eCommerce Solutions

We design and develop fully customized online stores with unique features, ensuring a seamless shopping experience for your customers.

Mobile-Friendly & SEO-Optimized Stores

Mobile-Friendly & SEO-Optimized Stores

Our PrestaShop solutions are responsive and search engine optimized, helping your business attract more traffic and increase sales.

Third-Party Integration & Payment Gateways

Third-Party Integration & Payment Gateways

We integrate payment gateways, shipping solutions, and third-party APIs to enhance the functionality of your online store.

Fast, Secure & Scalable Performance

Fast, Secure & Scalable Performance

Our development approach ensures that your store runs smoothly, securely, and can handle high traffic volumes without performance issues.

Ongoing Support & Maintenance

Ongoing Support & Maintenance

We provide dedicated support, updates, and security enhancements, ensuring your PrestaShop store stays up-to-date and performs at its best.

Frequently Asked Questions (FAQs)

PrestaShop is an open-source eCommerce platform that allows businesses to create and manage online stores efficiently. It offers a range of customization options, themes, and plugins to enhance the user experience.

Yes, PrestaShop is free to download and use. However, additional costs may arise for premium themes, modules, hosting, and development services to enhance store functionality.

PrestaShop offers features like multi-language support, customizable themes, SEO optimization, product management, payment gateway integration, order tracking, and mobile-friendly designs.

While PrestaShop is ideal for small to medium-sized businesses, it can also support large enterprises with the right hosting, modules, and optimizations to handle high traffic and extensive product catalogs.

PrestaShop offers built-in security features like SSL support, GDPR compliance, and secure payment integrations. However, regular updates, security patches, and using trusted modules are recommended to keep the store secure.

Let's get started

Are you ready for a better, more productive business?

Stop worrying about technology problems. Focus on your business.
Let us provide the support you deserve.

Copyright © True Value Infosoft Pvt. Ltd. All Rights Reserved.